PulsePoint Privacy Policy

1. Introduction

PulsePoint ("we," "us," "our") respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains what data we collect, how we use it, and your choices about that information.

By using PulsePoint's website, applications, or any related services (collectively, the "Platform"), you agree to the practices described in this Policy.

2. Information We Collect

We collect information in three main ways:

A. Information You Provide

When you create an account, subscribe to our services, or communicate with us, you may provide:

• Name, email address, phone number, company name, and account credentials.
• Payment details (processed securely through third-party providers).
• Content from your connected social media accounts that you authorize us to access for ad campaigns.

B. Information Collected Automatically

When you use PulsePoint, we automatically collect certain data, including:

• Device type, browser, and operating system.
• IP address and geographic location (approximate).
• Usage metrics such as pages visited, campaign performance, and session duration.
• Cookies and similar tracking technologies to remember preferences and improve user experience.

C. Information from Third Parties

If you connect your social media accounts (e.g., Facebook, Instagram, X, LinkedIn), we may receive data permitted by those platforms' APIs—such as audience metrics, post insights, or ad performance.

3. How We Use Your Information

We use the information we collect to:

• Deliver, maintain, and improve our Services.
• Run ad campaigns and manage connected accounts on your behalf.
• Process payments and manage subscriptions.
• Provide customer support and respond to inquiries.
• Communicate about updates, promotions, or product improvements.
• Comply with legal obligations or enforce our Terms of Service.

We may also use anonymized or aggregated data for analytics, product development, or marketing purposes.

4. How We Share Information

We may share your information in the following circumstances:

With Service Providers:

We share limited data with vendors that help operate PulsePoint, such as payment processors, hosting providers, analytics services, and advertising partners.

With Social Media Platforms:

When managing ad campaigns, PulsePoint may transmit data to integrated platforms (Meta, Instagram, X, LinkedIn) strictly as required for campaign delivery.

For Business Operations:

In the event of a merger, acquisition, or asset sale, your data may be transferred to the new owner.

For Legal and Compliance Purposes:

We may disclose information when required by law, regulation, or valid legal process.

With Your Consent:

We may share data in other cases with your express consent.

We do not sell your personal data to third parties.

5. Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to:

• Authenticate users and secure sessions.
• Remember preferences and personalize the experience.
• Analyze usage trends and improve platform performance.
• Deliver relevant marketing communications.

You can control or delete cookies through your browser settings, but some features of the Platform may not function properly if cookies are disabled.

6. Data Retention

We retain user data for as long as your account is active or as needed to deliver services, comply with legal obligations, or resolve disputes. When data is no longer required, it is securely deleted or anonymized.

7. Security

PulsePoint uses industry-standard security measures—encryption, access controls, and network safeguards—to protect your data.

However, no online service is completely secure, and we cannot guarantee absolute protection against unauthorized access.

8. Your Rights and Choices

Depending on your location, you may have the right to:

• Access or request a copy of your personal data.
• Request correction or deletion of your data.
• Withdraw consent for certain processing.
• Opt out of marketing communications at any time.

Requests can be made by contacting [Insert Contact Email]. We may verify your identity before fulfilling such requests.

9. International Users

PulsePoint is operated in the United States. By using our Services, you consent to the transfer, storage, and processing of your data in the U.S. and other jurisdictions where our partners operate.

10. Children's Privacy

PulsePoint is not intended for users under 18 years of age, and we do not knowingly collect personal information from minors.

11. Changes to This Policy

We may update this Privacy Policy periodically. The revision date at the top will always indicate the latest version.

Substantial changes will be communicated through the Platform or by email when applicable.

12. Contact Information

For questions, privacy requests, or complaints, contact: